For Vendor Strategy Professionals

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	May 22, 2009 CDN Road Map: New Solutions Storm The Market Bundled Services Expand The Business Value Of Content Delivery by Henry Dewing with Bradford J. Holmes, Christina Lee, Madiha Ashour, Chétina Muteba

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Executive Summary

Content delivery network (CDN) leaders like Akamai Technologies, Limelight Networks, and CDNetworks face a perfect storm. Ever more demanding customers, a burgeoning Web, and new content delivery business models threaten to undermine the leading position that freestanding CDNs enjoy today. The combination of CDN services with network transport, Web hosting, and performance metrics is now necessary to deliver — and guarantee — business process improvements for CDN buyers beyond the media giants. Look for CDN companies, and their new competitors, to reinvent the CDN market by buying technologies, acquiring or merging with others, or forming strategic alliances capable of delivering new bundles of services that meet the fast-emerging demands of a boarder range of firms that must deliver content efficiently to compete.

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