Coremetrics is once again a Leader in our evaluation of the Web analytics market, with a solid reporting and analysis platform that strikes the right balance of usability and flexibility. The vendor continues to apply its deep domain expertise to build solutions that are a good fit for firms that sell online — especially retailers — and is expanding that strategy to clients in the travel, financial services, and media industries. Coremetrics is continuing to enlarge its suite of marketing applications and has maintained its position as one of the industry leaders in customer service. Firms looking for a partner, not just a technology vendor, should put Coremetrics on their shortlist.
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