For Business Process Professionals

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	March 6, 2007 Demand For Master Data Management Software Is Timid But Growing Steadily Through 2010 by Rob Karel with R "Ray" Wang, Connie Moore, Shelby Semmes	Average: 10  (1 rating)

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Executive Summary

Master data management's (MDM's) license and service revenue from software vendors and systems integrators (SIs) will grow from $1.1 billion in 2006 to more than $6.6 billion in 2010. Service revenues will drive early growth; license revenue will pick up once the products transition from today's integration-focused ordeal for information and knowledge management professionals to a slightly more self-supporting model over the next five years. While the overall market size today remains significant enough to validate that MDM is more reality than hype, services still make up 68% of the total. The packaged software part of the equation is still in its infancy. Pure-play customer data integration (CDI) and product information management (PIM) solutions will account for the majority of software growth, with key vendors looking to bridge these disparate products into offerings that cross multiple master data domains, including customer, product, asset, supplier, employee, and beyond.

TABLE OF CONTENTS

• MDM Market: Software For Building Trusted Data
• The MDM Market Will Hit $6.7 Billion By 2010
• Compliance, M&As, IaaS, And BI Growth Drive MDM Adoption

RECOMMENDATIONS

• Start Planning Your Long-Term MDM Strategy

WHAT IT MEANS

• Domain-Specific Focus Will Continue As MDM Platforms Emerge
• Supplemental Material
• Related Research Documents

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