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August 5, 2005 Eclipse And The Long TailHow Small Plug-Ins May Add Up To Big Businessby Carl Zetie with Liz Barnett, Kimberly Q. Dowling, Lindsey Hogan |
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Executive Summary
Software vendors in many markets — not just those in Eclipse's first beachhead of application development and life-cycle tools — should look at Eclipse through the lens of the Long Tail economic model to understand if and how the platform can transform their markets in the way that it has already done for application development. It has become unfortunately easy to dismiss any mention of the Long Tail as marketing hype — but in the case of Eclipse, the hype should not be allowed to obscure a very powerful insight. The Eclipse Foundation's ambitions for Eclipse extend far beyond its roots in application development, and the Long Tail provides a model for how large, broad-based vendors; smaller, more specialized vendors; and niche plug-in providers can all profit from the kind of economy and ecology that Eclipse can create.
TABLE OF CONTENTS
- Despite The Media Backlash, The Long Tail Is Real
- The Vendor Opportunity
- The Big Barrier: Finding Functionality
WHAT IT MEANS
- The Long Tail Is Powerful — But It Isn't Pervasive
- Supplemental Material
- Related Research Documents
This is an excerpt
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