| Research | Community | Analysts | Teleconferences | Events | Consumer Data | Business Data | Executive Programs | Consulting | About Forrester |
| Primary Analyst Photo | Document Information | Rate this Document |
|---|---|---|
![]() |
May 7, 2009 The Enterprise 2.0 Buyer Profile: 2009The Top Priorities And Needs Of Firms Looking At Enterprise 2.0 Technologyby G. Oliver Young with Peter Burris, Zachary Reiss-Davis |
Average: 10
(1 rating)
|
This is an excerpt
In 2009, nearly one in two businesses will make use of enterprise 2.0 software, a staggering number given that the application of social software to employee collaboration and productivity goals is just three years old. However, few firms are currently taking a holistic approach to their deployments and employee access remains low. Given that we're in the midst of a deep global recession, where will the money for enterprise 2.0 initiatives come from? Forrester recommends technology marketers emphasize cost savings throughout the business, tie into other IT initiatives, and embrace the most popular use cases for enterprise 2.0 software in 2009.
This is an excerpt
Price: US $499
Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase.
Already a Forrester Client?
Log in to read this document.
IT Spending & Budgeting, IT Adoption, B2B Sales & Marketing, Tech Marketing Tools & Best Practices, Vendor Positioning, Information & Knowledge Management, Enterprise Collaboration
High-Tech, Computer Software Industry, Tech Sector Economics
Footer links (2 lists of links) |