For Application Development & Program Management Professionals

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	April 22, 2008 Enterprise Mashups: Lead, Don't Follow Be Prepared, Because Mashups Will Enchant And Empower Business Users by Mike Gualtieri with Carey Schwaber, Mike Gilpin, Catherine Salzinger

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Executive Summary

If your business users aren't demanding mashups now, they will in the near future. Why? Because mashup tools enable your business users to quickly create ad hoc Web applications that "mash" together data from multiple sources to create an entirely new perspective on information. Mashups will empower your business users, but they'll lead to pandemonium if these users get in over their heads. Avoid this fate by planning how you'll support enterprise mashups in your shop.

TABLE OF CONTENTS

• Your Business Users Won't Be Able To Resist Using Mashup Tools
• Beware: Your Business Users Will Get In Over Their Heads
• To Avoid Chaos, Plan For Mashups

WHAT IT MEANS

• Mashups Foreshadow The Next Generation Of DIY App Tools
• Supplemental Material
• Related Research Documents

This is an excerpt

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