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	October 1, 2007 European Internet Retail Forecast, 2007 to 2012 Growth Dominated by Three Largest Markets by Mark Mulligan with Galina Naydenova, Dorothee Guthrie-Vogel

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Executive Summary

Revenue growth will increasingly rely on growth in average spending per online buyer, as European online buyer penetration pushes further into the mainstream.

Key Questions

• How is European online buyer growth developing?
• Which factors are driving online spending?
• How important are the UK, Germany, and France to European online retail spending?

This is an excerpt

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