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September 29, 2008 European Mobile Messaging Forecast, 2008 to 2013Compensating for the Decline in SMS Revenueswith Mark Mulligan, Ian Fogg |
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Despite continued growth in short message service (SMS) volumes, revenues will decrease. Growth in messaging revenues will come from new-to-mobile communication formats such as multimedia messaging service (MMS), e-mail, and instant messaging (IM).
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eBusiness/eCommerce, The Mobile Channel, Telecommunications Services, Mobile Services, Telecommunications Services By Region
Consumer Technology, Consumer Telecommunications
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