Europe's small and medium-size businesses (SMBs) prioritize spending on security software. Of the European SMBs that Forrester surveyed, 44% are planning to invest in security software this year, with professional services firms and retailers leading the pack. IT executives cited email spam, viruses, and spyware as the top three security concerns at their firms, and are very likely to invest in technologies like spam filtering software, antispyware, and network intrusion detection software. The focus on technical threats means that firms overlook potentially more serious threats like internal data theft. Security software leaders like Symantec, McAfee, and Panda Software have an opportunity to address the European SMB market by offering tightly bundled products and hosted services that address a broad range of security requirements.
This is an excerpt
Buy Risk-Free
Price: US $499
Our Service Guarantee: If you are not completely satisfied with this document, notify Forrester within 24 hours of purchase for a full refund.
Already a Forrester Client? Log in to read this document.