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For eBusiness & Channel Strategy Professionals

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September 8, 2008

Evaluating International Online Markets

Essential Factors to Consider

by Zia Daniell Wigder

with David Daniels

This is an excerpt

Executive Summary

Companies are trying to determine the best way to evaluate different global markets as they look to launch new online initiatives.

Key Questions

  • What are key factors companies should consider as they launch new online initiatives around the globe?

This is an excerpt

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ALSO OF INTEREST

RESEARCH CATEGORIES

Analyst

Zia Daniell Wigder

Technology

Customer Experience, Web Site Design, Market Research, Sales, Marketing, & Product Strategy

Industry

Consumer Technology, Consumer Portals & Search

Geography

Asia Pacific, Europe, North America