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March 6, 2009 Five Rules To Drive Video Trafficby Bobby Tulsiani with Mark Mulligan, Laura Wiramihardja |
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Executive Summary
Today, 71% of the online audience already watches Internet video, and the number of streams consumed should more than double by 2013. An explosion of video content from users, professional studios, and marketers is driving this growth. To help organizations break through all the clutter, Forrester has identified five rules that will drive traffic to videos.
Features
Forecast: US Online Video Streams And Audience, 2008 To 2013
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