For Customer Experience Professionals

Primary Analyst Photo	Document Information	Rate this Document
	June 2, 2006 Five Tips For Web Analytics Success by Megan Burns with Harley Manning, Caroline L. Carney	Average: 7  (2 ratings)

This is an excerpt

Executive Summary

To get the most from Web analytics, site owners should pinpoint the most important customer behaviors that drive business results. Analysts can help by reviewing data with site owners and marketers regularly, coordinating their efforts to improve key metrics, and helping them prepare rapid response plans for dealing with sudden declines in key performance indicators (KPIs). To get it all done, managers should look to analytics vendors, design agencies, and specialized consulting firms for assistance.

This is an excerpt

Buy Risk-Free

Price: US $499

Our Service Guarantee: If you are not completely satisfied with this document, notify Forrester within 24 hours of purchase for a full refund.

Already a Forrester Client?
Log in to read this document.