For Technology Marketing Professionals

Primary Analyst Photo	Document Information	Rate this Document
	December 13, 2007 Forrester's Predictions For Technology Marketers In 2008 What Lies In Wait For 2008? by Michael Speyer with Christopher Mines, Ellen Carney, Norbert Kriebel, Eric G. Brown, Frank E. Gillett, Michele Pelino, Henry Dewing, Julie Giera, Emily Van Metre	Average: 9  (1 rating)

This is an excerpt

Executive Summary

In 2007, tech marketers bombarded the world with a mix of new and old technologies and accompanying messages, including the greening of IT, the virtualization of just about everything, brave forays into the SMB market, and the panacea of vertical industry solutions. Will any of these hold up through the coming year? Here are Forrester's predictions of what technology marketers will do in 2008.

This is an excerpt

Buy Risk-Free

Price: US $2495

Our Service Guarantee: If you are not completely satisfied with this document, notify Forrester within 24 hours of purchase for a full refund.

Already a Forrester Client?
Log in to read this document.