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December 6, 2004

Fortune 500 CEOs Embrace Innovation Networks

Top US Firms Tap Global Innovation Networks To Drive Top-Line Growth

by Navi Radjou

with Bobby Cameron, Jessica Harrington

This is an excerpt

Executive Summary

Growth-seeking CEOs who spoke at Forrester's Executive Strategy Forum 2004 and the inaugural Fortune Innovation Forum are committed to migrating their organizations to Innovation Networks — a new market structure that matches global innovation demand with a worldwide supply of talent and ideas. But these CEOs struggle to operationalize their Innovation Network strategy — the success of which hinges on radical cultural transformation.

TABLE OF CONTENTS

  • Fortune 500 Firms Tap Global Innovation Networks To Grow Top Line
  • CEOs Struggle To Operationalize Their Innovation Network Strategy
  • CEOs: Ask Your Corporate Officers To Roll Out Innovation Networks

WHAT IT MEANS

  • Knowledge Is Not Power — Finding And Sharing Knowledge Is

RECOMMENDATIONS

  • Recommended Reading Material
  • Related Research Documents

This is an excerpt

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