For Telecommunications Services Professionals

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	May 5, 2006 The Four Stages Of Enterprise Managed IP Communications Service Provider Process Automation Is The Key To Managed IP Communications by Phil Sayer with Cliff Condon, Elizabeth Herrell, Randy Heffner, Andrea Carini

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Executive Summary

European service providers are promising "on demand" pricing models for managed IP communication services to enterprises. Forrester spoke with 21 service providers vying for position in this emerging market, reinforcing our view that enterprises adopt managed IP communication services in four stages. Savvy enterprises that understand the characteristics of these stages are better prepared to make decisions about the quality and cost tradeoffs of their communication requirements. This helps them better differentiate the "best fit" among service provider propositions and accelerate their unified communication goals.

TABLE OF CONTENTS

• Enterprises Turn To IP Communications For Productivity Gains
• Firms Adopt Managed IPC In Four Stages
• Establish Service Provider Deals For Long-Term Results

RECOMMENDATIONS

• Identify The Payoffs For Each IPC Development Stage

WHAT IT MEANS

• Transforming To IP Is Elementary, But Long-Term Planning Earns Honors
• Supplemental Material
• Related Research Documents

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