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September 20, 2006 Global Extended Internet Forecast: 2006 To 2012Vendors Must Focus On Business Processes To Win RFID And Sensor Dealsby Christine Spivey Overby, Ellen Daley, Andrew Bartels with Jennifer Joseph |
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Executive Summary
Cross-industry investments in Extended Internet technologies — such as RFID and sensor networks — drive what will be an $11.6 billion global market by 2012. Vendors looking to capture a piece of this market must abandon generalist sensor and RFID messaging in favor of process-specific solutions. How? By whittling down the number of processes on which each focuses, ratcheting up sales and marketing in these chosen areas, and creating partner ecosystems that support bundled Extended Internet solutions.
TABLE OF CONTENTS
- Business Processes Define Extended Internet Opportunities
- Four Business Process Categories Drive Demand Through 2012
- The Global Extended Internet Market Will Reach $11.6 Billion In 2012
RECOMMENDATIONS
- How To Win Extended Internet Deals
WHAT IT MEANS
- Shifting Adoption Patterns Will Spur New Vendor Solutions
- Supplemental Material
- Related Research Documents
Features
Forecast: The Global Extended Internet By Process, 2006 To 2012
Forecast: The Global Extended Internet By Region, 2006 To 2012
This is an excerpt
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