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For Vendor Strategy Professionals

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February 11, 2008

Global IT 2008 Market Outlook

The US Market Is The Laggard, With Asia Pacific The Pacesetter

by Andrew Bartels

with Ellen Daley, Heidi Lo

Average:
10 
(7 ratings)

This is an excerpt

Executive Summary

Global purchases of IT goods and services — which equal IT vendors' revenues — will equal $1.7 trillion in 2008, growing by 6% after a 12% increase in 2007. A declining US dollar boosted 2007 growth rates and will do so in 2008 as well; measured in euros, global IT purchases growth will be 4%. A US economy in or near recession will be the main cause of slower 2008 growth, pulling down growth in IT purchases both in the US and with major trading partners in Europe and the Americas. IT purchases in the US will grow by less than 3%, while growth in Western and Central European purchases will slow to 3%; IT purchases in the rest of the Americas will expand in local currencies at 6% rates. Asia Pacific and the oil-exporting area of Eastern Europe, Middle East, and Africa will be the main engines of growth. Total global spending on technology goods, services, and staff, the global IT operating budget from a CIO perspective, will reach $2.4 trillion in 2008, an 8% increase from 2007.

TABLE OF CONTENTS

  • Three Measures Of The IT Market For Three Different Audiences And Roles
  • Global IT Purchases Will Grow By 6% In 2008 Relative To 12% In 2007
  • The US Leads The Americas In IT Purchases Slowdown
  • EMEA's IT Purchases Grow Slowly But Steadily
  • Asia Pacific's IT Purchases Grow Strongly In 2008, But Not As Well As In 2007
  • The US Share Of Global IT Purchases Continues To Shrink
  • Global IT Spending Will Reach $2.4 Trillion In 2008

RECOMMENDATIONS

  • Regional Market Sizes And Growth Matter To IT Vendors And CIOs

WHAT IT MEANS

  • Global IT Industry Is Large, Mature — For Now

ALTERNATIVE VIEW

  • If The US Goes Into A Long, Deep Recession, 2008 IT Purchases Will Be Lower
  • Supplemental Material
  • Related Research Documents

This is an excerpt

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