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	January 9, 2006 The Google Video Evolution Google's Video Marketplace Is Flawed But Will Further Extend Video Distribution by Josh Bernoff with Charlene Li

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Executive Summary

Larry Page, co-founder of Google and president of its Products division, has announced that his company will create an online video download service. Starter content includes $1.99 shows from CBS and games from the NBA, but Google Video will support all sorts of business models. The Google Video Store needs improvements but will further extend the online video frenzy.

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