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For eBusiness & Channel Strategy Professionals

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January 14, 2010

Interim Update To Forrester Wave™ Evaluation Of B2C eCommerce Platforms

by Brian K. Walker

with Patti Freeman Evans, Brendan McGowan

This is an excerpt

Executive Summary

In January 2009, Forrester released a 100-criteria evaluation of the top enterprise-class eCommerce platform vendors known as the Forrester Wave™. In anticipation of the 2010 business-to-consumer (B2C) eCommerce platform Wave, we wanted to take the opportunity to provide updates on the so-called “class of 2009” and the major developments tied to their product, road map, and strategy. Additionally, we wanted to provide an analysis of these changes to help multichannel and online retailers meet the needs of the online consumers in a dynamic and increasingly complex space.

This is an excerpt

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