Large Multichannel Apparel Retailer Uses Loyalty Program to Enhance Quality Assurance Process on Site Relaunch - Forrester Research

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	July 26, 2008 Large Multichannel Apparel Retailer Uses Loyalty Program to Enhance Quality Assurance Process on Site Relaunch by Patti Freeman Evans

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Executive Summary

This large multichannel retailer is based in the US, operating catalog, store, and online businesses.

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RESEARCH CATEGORIES

Analyst

Patti Freeman Evans

Technology

Marketing & Advertising, Relationship Marketing

Industry

Retail, Apparel, Multichannel Retail, Retail Marketing

Geography

Asia Pacific, Europe, North America

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