For Content & Collaboration Professionals

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	April 10, 2009 (updated April 14, 2009) Making iPhone Work In The Enterprise: Early Lessons Learned by Ted Schadler with Matthew Brown, Benjamin Gray, Sara Burnes	Average: 9  (5 ratings)

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Executive Summary

Is iPhone ready for your company? At least three firms we spoke with — including Kraft Foods and Oracle — think it is. We share their insights here and pull out their early lessons to help you build the case for supporting iPhone in your enterprise. The big iPhone lessons are: It's more than just another device; it drives business culture change; it gives employees freedom to choose their own tools; and it changes the support model to self-service. But the real payoff of iPhone and similar mobile Internet devices is that it is a new platform for delivering content and collaboration applications to an increasingly mobile workforce.

TABLE OF CONTENTS

• Apple's Remarkable And Disruptive Approach To Mobile Collaboration
• Lessons From Three Companies: "The Water's Fine, Come On In."
• Some Early Lessons Will Help In iPhone Planning
• Don't Overlook These Challenges

RECOMMENDATIONS

• Plan Upfront For The Culture, Support, And Provisioning Changes
• Related Research Documents

This is an excerpt

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