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| Primary Analyst Photo | Document Information | Rate this Document |
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July 22, 2008 Mobile Youth ConsumersQuantifying Use Patterns and Interest
with Mark Mulligan, Thomas Husson |
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This is an excerpt
Executive Summary
Mobile entertainment services continue to grow in popularity among young mobile users. However, migrating use with increasing age concerns mobile operators.
Key Questions
- How has use of mobile entertainment services evolved among mobile ages 15 to 24?
- How does mobile service use vary among young mobile consumers?
- What type of services are young mobile consumers interested in using in the future?
This is an excerpt
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