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October 4, 2002 Online Classifieds Forecast Through 2007by Andrew Peach, Rudy Grahn with Patrick Keane, Fiona Swerdlow |
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This is an excerpt
Executive Summary
As the overall online advertising market deals with a significant slowdown, online classifieds have been a consistent bright spot. While automotive and personals classifieds are seeing growth, recruitment dominates the online classifieds landscape.
Key Questions
- How large is the online classifieds market now and what will it be in the near future?
- Which classifieds categories are driving the most growth?
- What strategies can help insulate classifieds publishers from downward pressure in the online ad market?
This is an excerpt
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