For Consumer Product Strategy Professionals

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	July 19, 2007 Online Classifieds in Europe Leaders Emerge as Use, Spending Grow by Nate Elliott with Mark Mulligan, Barry Parr

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Executive Summary

As print classifieds revenues fall across Europe, and online classifieds revenues continue to grow, the race to consolidate leadership is heating up and new players—even UK supermarket chain Tesco—are entering the market.

Key Questions

• How many Europeans browse online classified ads, and what types of classifieds do they prefer?
• What demographics characterize online classifieds browsers?
• How large is the market for European online classified ads?

This is an excerpt

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