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June 14, 2007 Online Movie TicketingIt Remains a Feature, Not a Businessby Todd Chanko with David Card |
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This is an excerpt
Executive Summary
Comcast may have bought Fandango, but ticketing is only part of the story.
Key Questions
- How large is the online movie ticketing market?
- Who buys movie tickets online?
- How can exhibitors, studios, and programmers exploit online ticketing?
This is an excerpt
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