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	February 5, 2007 (updated February 22, 2007) Oracle's Siebel CRM On Demand Is A Strong Performer In The Enterprise CRM Suites Market The Forrester Wave™ Vendor Summary, Q1 2007 by William Band with Sharyn Leaver, Liz Herbert, Chip Gliedman, Ian Schuler, Mary Ann Rogan

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Executive Summary

Oracle's Siebel CRM On Demand has achieved success in the market by offering the same benefits as other CRM software-as-a-service (SaaS) solutions: quick time-to-value, usability, and low upfront costs. This value proposition is attractive to both small and medium-size business (SMB) buyers and smaller units of enterprise-class organizations. Its primary functional strengths are in the areas of sales force automation (SFA) and customer analytics. Basic functionality is provided for most other CRM functional capabilities, but it lacks capabilities in eCommerce and partner channel management. The product has a defined presence in five industry vertical editions: wealth management, insurance, automotive, life sciences, and high-tech.

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