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For Media & Entertainment Professionals

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January 3, 2007

Over The Top: The Path To Internet-Delivered TV

Devices, Economics, And Interface Obstacles Will Slow This Transition

by Josh Bernoff

with Maribel D. Lopez, Charles S. Golvin, Alyssa L. Baer

Average:
(6 ratings)

This is an excerpt

Executive Summary

Now that so much video is available online, television executives are asking if future TV programming will be delivered over the Internet, bypassing today's traditional cable and satellite providers. This idea, known as "over-the-top TV," faces four obstacles: lack of Internet connections to TV sets, bandwidth-limited video quality, lack of business models, and the challenge of navigating through thousands of video programs. All of these are on the way to being solved, but, even so, it will take at least five years before over-the-top TV can compete at all with cable or satellite.

TABLE OF CONTENTS

  • What Is Over-The-Top TV?
  • Four Obstacles To Over-The-Top TV
  • Over-The-Top Video Will Creep Up From The Bottom

WHAT IT MEANS

  • Over-The-Top TV Will Be Better TV
  • Related Research Documents

This is an excerpt

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