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For Business Intelligence Professionals

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July 12, 2006

A Picture Is Worth A Thousand Data Points

by Matthew Brown, Colin Teubner

with Connie Moore, Eric Kim

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(1 rating)

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Executive Summary

Most visualization tools assume that users are either Xbox gamers or Ph.D.s. Between these extremes are mainstream business users underserved by basic charts and graphs. Even twinkling executive dashboards that use speedometers, stoplights, and gas gauges are rudimentary and insult human intelligence by failing to provide enough context to data. As information workers must interpret a seemingly endless river of information, simple, usable visualization tools will grow increasingly important to business people. FYI Corporation stands out as a company that gets it — offering a product that visually communicates thousands of data points in real time through an intuitive, easy-to-understand visual language.

This is an excerpt

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