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For Vendor Strategy Professionals

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December 12, 2008

Predictions 2009: What's In Store For Enterprise Mobility

by Michele Pelino

with Ellen Daley, Benjamin Gray, Miroslaw Lisserman

Average:
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Executive Summary

In 2008, enterprise mobility initiatives were top priorities among companies of all sizes and many vertical markets. Forrester saw widescale deployment of wireless networks, introduction of a wide range of new mobile devices, and increased interest in various types of mobile applications. However, as we enter 2009, vendors and service providers are wondering what the coming year will hold for enterprise mobility investment — particularly given the economic downturn. Companies will continue to place a high priority on mobility initiatives primarily for productivity increases, with mobility activities heating up in emerging markets. In addition, we will see growth in the mobile "wannabe" user segment as employees bring their personal devices, such as the iPhone, into work and expect organizations to develop ways to support these new devices — even with the slowdown expected in consumer mobile device purchases.

This is an excerpt

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