For Business Process Professionals

Primary Analyst Photo	Document Information	Rate this Document
	October 31, 2008 (updated December 15, 2008) Retail Foundation Data How To Maintain And Exploit Quality Merchandise And Location Data by George Lawrie with Sharyn Leaver, Varun Sedov

This is an excerpt

Executive Summary

Given the vastly expanded choice and market transparency, retailers are becoming increasingly dependent on merchandise data to add value to their unique selling proposition. Retailers need to hone their ability to move full truckloads and to exploit new technologies, such as location-specific merchandise and price optimization. The first step is to fix their rickety foundation of data about merchandise and locations. How? Retail process and applications professionals should undertake a data quality assessment exercise to prioritize investment opportunities and establish continuous data quality monitoring and improvement processes.

TABLE OF CONTENTS

• Data Quality Threatens Retailers' Current Performance And Future Strategies
• Data Sync Is Just A Start
• Assess The Quality Of Foundation Data And Prioritize Corrective Actions

RECOMMENDATIONS

• Engage Suppliers Closely And Continuously
• Supplemental Material
• Related Research Documents

This is an excerpt

Buy Risk-Free

Price: US $499

Our Service Guarantee: If you are not completely satisfied with this document, notify Forrester within 24 hours of purchase for a full refund.

Already a Forrester Client?
Log in to read this document.