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November 5, 2004 Retailers Augment Margins With Merchandise Management Appsby George Lawrie, Manuel Ángel Méndez with Andrew Parker, Kim Le Quoc |
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Executive Summary
Retailers worldwide face the challenge of maximizing the use of their past data warehousing and business intelligence investments. The objective? Improving poor merchandise planning, from inventory purchase to pricing and product display at stores. But with retail IT spending at a relatively low 3.7% of total revenues, retailers face problems on this merchandise management journey, including lack of item-level planning and fragmented customer and item databases. A few firms are already reaping benefits from implementing merchandise management processes. We found best practices in retailers Marks & Spencer, House of Fraser, and Woolworths South Africa.
This is an excerpt
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