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For Business Process Professionals

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February 21, 2007

RightNow Is A Leader In Midmarket CRM Suites

The Forrester Wave™ Vendor Summary, Q1 2007

by Liz Herbert

with Sharyn Leaver, William Band, Chip Gliedman, Ian Schuler, Mary Ann Rogan

This is an excerpt

Executive Summary

RightNow Technologies offers a well-rounded customer relationship management (CRM) product that scores well in sales, service, marketing, and analytics. RightNow sells its solution as either software-as-a-service (SaaS) or on-premise, making it easy for firms to start with a quicker-to-deploy SaaS option; expand incrementally into new functional modules or larger user populations; and migrate to on-premise if needs change. The solution is best-suited for midmarket and large enterprise deployments but too complex to fit the needs of a typical small business.

This is an excerpt

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