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	March 24, 2006 Rocketseed Shakes Up Business Email Complacency by Rebecca Jennings with Jaap Favier	Average: 5  (1 rating)

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Executive Summary

Everyday outbound corporate email remains an ignored branding and marketing channel, even though many customers prefer it as a communication channel with companies. Rocketseed's intelligent business email service looks set to challenge this inertia, providing a low-cost, easy-to-implement platform that enables routine and bulk email to carry dynamic, targeted branding and marketing messages, as well as deliver data and analytics on both recipient and sender behavior.

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