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For Customer Experience Professionals

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July 7, 2008

Site Search

Building the Ultimate Results Page

by John Lovett

with David Daniels

Average:
10 
(1 rating)

This is an excerpt

Executive Summary

Visitors using site search functionality have very specific needs and wants, but delivering highly effective results for the masses is perplexing.

Key Questions

  • How are consumers using site search as a tool for discovery?
  • What are best practices for displaying information within site search results pages?
  • How should Web site operators design their site search results pages to deliver satisfaction and achieve revenue goals?

This is an excerpt

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