For Market Insights Professionals

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Executive Summary

This document gives highlights of an extensive data set collected across North American and European small and medium-size businesses (SMBs) via our Enterprise And SMB Software Survey, North America And Europe, Q4 2008. Hot software topics covered include software-as-a-service (SaaS), packaged applications, information and knowledge management (I&KM), open source, Web 2.0, platform software, service-oriented architecture (SOA), and custom software development. Other areas of data and analysis include information about software budgets and spending priorities; software strategy and initiatives; purchasing preferences (channels, criteria, and decision-maker responsibilities); and sources of information and influence for software purchasing decisions.

TABLE OF CONTENTS

• About This Document
  • Basic Segmentation Available
• North American And European Software Outlook For 2009
  • Budgets And Spending
  • Goals And Initiatives
  • Software-As-A-Service
  • Packaged Apps And I&KM
  • Open Source And Web 2.0
  • Platform Software And SOA
  • Custom Software Development
  • Purchasing Preferences
  • Sources Of Information And Influence
• Data Available In This Survey
• Supplemental Material

This is an excerpt

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