For eBusiness & Channel Strategy Professionals

Primary Analyst Photo	Document Information	Rate this Document
	May 24, 2007 Syndication Optimizing Web Distribution and Marketing by Barry Parr with Amanda Guzman, Zia Daniell Wigder

This is an excerpt

Executive Summary

Content creators are faced with a wider array of syndication options than ever before. At the same time, new forms of content aggregation are emerging in the marketplace.

Key Questions

• What are the various syndication options available to publishers, and how do they compare to one another?
• How many online users are taking advantage of RSS for syndication?
• What are the elements of a syndication strategy?

This is an excerpt

Buy Risk-Free

Price: US $199

Our Service Guarantee: If you are not completely satisfied with this document, notify Forrester within 24 hours of purchase for a full refund.

Already a Forrester Client?
Log in to read this document.