For Information & Knowledge Management Professionals

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	January 13, 2009 Tap The Potential Of "YouTube For The Enterprise" New Video Platforms Safely Bring YouTube Benefits To The Enterprise by Ted Schadler with Matthew Brown, Sara Burnes	Average: 8  (4 ratings)

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Executive Summary

Information workers have been posting confidential videos to YouTube because they've had few alternatives. Fortunately, in the past few months, three vendors — Google, Microsoft, and Veodia —have introduced services or products for securely hosting videos with enterprise access controls. These services give information and knowledge management professionals a way to harness the power of corporate and employee-generated video to teach, inspire, and capture knowledge. This report introduces the business scenarios, platform checklist, and vendors for employee-generated video.

TABLE OF CONTENTS

• Consumer-Generated Video Is A Phenomenon
• Employee-Generated Video Could Be A Phenomenon, Too
• Video Lets 1,000 Points Of Knowledge Shine
• Enterprise-Focused Vendors Are Ready To Help
• Setting Expectations: Slow And Steady

RECOMMENDATIONS

• Start With An Internal Video Beta Program
• Supplemental Material
• Related Research Documents

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