| Research | Community | Analysts | Teleconferences | Events | Consumer Data | Business Data | Executive Programs | Consulting | About Forrester |
| Primary Analyst Photo | Document Information | Rate this Document |
|---|---|---|
![]() |
December 1, 2008 The Tech CEO's 2009 Innovation AgendaCEOs: Execute A Five-Point Innovation Program To Win In 2009 And Beyondby Navi Radjou with Thomas Mendel, Ph.D., Edward Radcliffe |
Average: 7
(1 rating)
|
This is an excerpt
As they elaborate their 2009 strategic plans, tech CEOs might be tempted to prioritize "restructuring efforts," such as across-the-board cost-cutting, in order to survive the deepening global economic recession. While these tactical moves are necessary to keep their tech firms afloat, these moves won't position the firm for long-term success. Rather, visionary tech CEOs should marshal companywide resources to implement a five-point innovation agenda, outlined in this document, in order to win in the emerging post-American, customer-driven tech world order. By proactively innovating their firms' business model and organizational structure, tech CEOs could position their company for an undisputable leadership position in the post-recession tech era.
This is an excerpt
Price: US $1749
Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase.
Already a Forrester Client?
Log in to read this document.
B2B Sales & Marketing, Innovation Networks, Economy, Recession
High-Tech, Tech Sector Economics
Footer links (2 lists of links) |