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February 10, 2010

Technographics® Survey Highlights: US Consumers' Perceptions Of Price Versus Quality

North American Technographics Customer Experience Online Survey, Q4 2009 (US)

by Nick Squires

with Jacqueline Anderson

This is an excerpt

Executive Summary

This highlight deck summarizes the key findings related to price versus quality from Forrester's North American Technographics Customer Experience Online Survey, Q4 2009 (US).

This is an excerpt

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ALSO OF INTEREST

RESEARCH CATEGORIES

Analyst

Nick Squires

Technology

Customer Experience

Geography

Asia Pacific, Europe, North America