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September 4, 2009 The Tier One Middleware VendorsA SWOT Analysis Of The Leading Business Process Platform Vendors: IBM, Microsoft, Oracle, And SAPwith Peter O'Neill, Miroslaw Lisserman |
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The four largest traditional software vendors — IBM, Microsoft, Oracle, and SAP — compete around business process platform software. This broader software segment covers all the components that independent software vendors (ISVs) need to create a packaged or custom application, as well as those that system integrators leverage to deliver integration projects. Although the four vendors compete in the same space — with application servers, business process management suites, and enterprise service bus infrastructure software products — their market approaches could not be more different. This SWOT report is a strategic assessment of the vendors' portfolio strategies and their potential fit with ISVs' and system integrators' value contributions.
This is an excerpt
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B2B Sales & Marketing, Product & Solutions Strategies, Vendor Positioning, IT Infrastructure & Operations, IT Process Automation, Packaged Applications, Business Process Management, Application Development, Architecture & Technology Strategy, Application Infrastructure Technologies, IT Services, Systems Integration, Sourcing & Procurement, Sourcing Strategy & Execution
High-Tech, Computer Software Industry
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