While mobile phones are becoming ever more powerful in terms of processing power, features, and storage capabilities, connection speeds and usability lagging, and more and more companies in the mobile industry are trying to fuse the mobile and PC. Their incentive: increased stickiness and additional revenues. Mobile operators need to focus on making the PC complementary to the mobile services they offer.
TABLE OF CONTENTS
The Mobile Industry Starts Connecting The Mobile With The PC
The Time Is Right For Tighter Connections Between The Mobile And PC
Operators And Handset Manufacturers Can Grow This Opportunity Together
RECOMMENDATIONS
Product Management Should Create A Full Online Experience
Supplemental Material
Related Research Documents
This is an excerpt
Buy Risk-Free
Price: US $499
Our Service Guarantee: If you are not completely satisfied with this document, notify Forrester within 24 hours of purchase for a full refund.
Already a Forrester Client? Log in to read this document.