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For Consumer Product Strategy Professionals

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November 6, 2009

US Mobile Forecast, 2009 To 2014

Growth Will Continue Despite Looming Subscriber Saturation

by Charles S. Golvin, Seth Fowler

with J.P. Gownder, Laura Wiramihardja, Niki Scevak

Average:
(3 ratings)

This is an excerpt

Executive Summary

Mobile phones and networks have reached near-ubiquity in the US. Despite a paucity of new subscribers to sell service to, mobile operators will continue to reap the benefits of the advance of their technology over the coming five years. Postpaid subscriptions will continue to dominate, though slightly less so than today as an expanding range of prepaid options appeal to both new and existing subscribers. The inexorable shift in operator revenues from voice to data will continue as the number of mobile Net users more than doubles by 2014. Third-generation (3G) phones will form the majority of phones, comprising more than 80% of the installed base by 2014.

Features

Feature Forecast: US Mobile Penetration, 2009 To 2014

Feature Forecast: US Data Access Revenues, 2009 To 2014

Feature Forecast: US Mobile Phones By Technology, 2009 To 2014

This is an excerpt

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