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	June 16, 2009 US Online Consumer Survey: Technology In The Home, 2008 by Corina Matiesanu with Bailey Liackman	Average: 8  (1 rating)

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Executive Summary

This report explores trends in the ownership of various household consumer electronics devices, as well as personal computers, software, and hardware. It also segments and profiles US online households by different levels of comfort with home technologies and by demographic variables.

TABLE OF CONTENTS

• Digital Technologies Increasingly Penetrate US Households, With PC At The Center
• Consumer Segmentation: Technology Adopters
• Supplemental Material
• Related Research Documents

This is an excerpt

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