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For Consumer Product Strategy Professionals
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January 29, 2008 US Paid Content Forecast, 2007 to 2012by David Card with Mark Best |
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Executive Summary
With online advertising booming, many online media and content companies are de-emphasizing paid content strategies.
Key Questions
- How many consumers are paying for content online?
- How big are the different paid content categories, and how fast are they growing?
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