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February 23, 2007 Use Workflow To Improve Web Content Management Adoptionby Kyle McNabb with Connie Moore, Shelby Semmes |
Average: 8
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This is an excerpt
Executive Summary
Many enterprises use Web content management (WCM) to support their Web initiatives, yet few can claim successful, broad usage of this technology by content contributors outside of IT. The adoption of workflow, a common but little-used feature in WCM systems, promises to help improve usage by business users. More importantly, how WCM teams implement workflow drives end user adoption over any other advanced WCM feature.
This is an excerpt
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