For Content & Collaboration Professionals

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Executive Summary

Forrester evaluated 11 leading Web content management (WCM) vendors across 190 external site content management and delivery criteria and found that European vendor SDL Tridion has established clear leadership in enabling organizations to manage and deliver persuasive content customer experiences. SDL Tridion excels in personalization and multisite and multilanguage functionality. FatWire — with its high-scoring multisite management and J2EE support — and Interwoven — supported by its superior multistaging combined with taxonomy management and automated classification — also rank as leaders in the evaluation. Strong Performers include Oracle Universal Content Management, which Oracle obtained via the Stellent acquisition, with its solid metadata and workflow capabilities; Percussion's Rhythmyx with new personalization and delivery capabilities; RedDot, now a part of Open Text, with its focus on usability; and Vignette with comprehensive functionality in both content management and delivery. Contenders include Day Software's Communiqué — with its multisite and channel management support — and EMC — with comprehensive content life-cycle management support — and both distance themselves from IBM and Microsoft, two vendors focused on good WCM support but less on persuasive content initiatives.

TABLE OF CONTENTS

• Customer Experience Needs Make WCM Essential To Online Operations
• Evaluation Overview: WCM Must Do More Than Publish Content To Web Sites
• The Results: European Vendor Leads Charge Into Persuasive Content
• Vendor Profiles
• Supplemental Material
• Related Research Documents

This is an excerpt

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