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October 6, 2005

Web Design Agency Scorecard Summary: Avenue A | Razorfish

Key Findings From "The Forrester Wave™: Web Design Agencies, Q3 2005"

by Harley Manning

with Nate L. Root, Michelle Amato, Janelle Johnson

This is an excerpt

Executive Summary

The original Razorfish of the Internet bubble years is long gone, replaced by an assortment of hand-picked talent assembled from a variety of defunct firms. Reborn as Avenue A | Razorfish, the firm offers a soup-to-nuts solution that includes designing and building high-quality sites (Razorfish) and driving users to the sites with marketing programs (Avenue A). With a substantial market presence and a well thought-out strategy for growing its practice in six key industries, the firm is a good choice for clients seeking solid design backed by stability.

This is an excerpt

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