Forrester spoke with Roger Holstein, CEO of WebMD Health, to learn how the company plans to monetize its recently announced acquisition of HealthShare Technology. Holstein sees great potential in taking a "content-neutral position that allows us to help everyone — plans, providers, and consumers — benefit from quality insights." Buying HealthShare is a good first step to realizing that vision, but WebMD has some heavy lifting yet to do to make quality pay for its customers.
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