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January 13, 2006 WebTrends 7 Rules The Web Analytics MarketThe Forrester Wave™: Vendor Summary, Q1 2006by Nate L. Root with Bob Chatham, Caroline L. Carney |
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Executive Summary
WebTrends is gathering steam as it battles Omniture for the title of top dog in the Web analytics market. The vendor has put the dark days of its NetIQ ownership behind it, completed the shift to a flexible deployment model that allows firms to run hosted or licensed software, and has regained the respect of enterprise Web analytics buyers.
This is an excerpt
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