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	March 16, 2009 (updated July 30, 2009) Western European Online Retail And Travel Forecast, 2008 To 2014 We Expect Consumer eCommerce To Reach €203 Billion By 2014 by Victoria Bracewell Lewis with Patti Freeman Evans, Lauriane Camus, Benjamin Ensor, Alexander Hesse, Brendan McGowan	Average: 9  (1 rating)

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Executive Summary

Online retail and travel in Western Europe will reach €129 billion in 2009 and is projected to grow to €203 billion by 2014. The European eCommerce market, which includes the EU-17 — Austria, Belgium, Switzerland, Germany, Denmark, Spain, Finland, France, Greece, Ireland, Italy, Luxembourg, the Netherlands, Norway, Portugal, Sweden, and the UK — will grow at a CAGR of 8% over the six-year forecast period. Business-to-consumer (B2C) and consumer-to-consumer eCommerce continue their double-digit year-over-year growth rate, in part because sales are shifting away from stores, the number of new online shoppers is rising, and online shoppers are less sensitive to adverse economic conditions than the average European consumer. Europeans will spend an annual average of €942 per person in 2009, and this amount will grow to €1,086 in 2014.

TABLE OF CONTENTS

• European eCommerce Continues Its Double-Digit Upward Path
• Internet Usage Increasing For Researching, Buying, And Service
• Western European Online Shopping Will Continue To Grow Strongly
• Supplemental Material
• Related Research Documents

This is an excerpt

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